WARNING! This article is NSFL!
This article may contain content that is disturbing, including themes of rape, murder, abuse, drugging, crime, disaster, tragedy, etc.
In April of 2005, German caffeine company K-fee released nine 20-second long television commercials as part of their Wide Awake campaign for their coffee drink.
Why They Sucked
- The commercials are infamous for jumpscaring unsuspecting viewers just to promote an energy drink. This is like someone slapping someone in the face just to get a point across.
- The designs are unimaginably scary and ugly, especially the zombie, which is too scary for a coffee ad.
- Plot hole: When the zombie and the gargoyle make very loud screams, but how does the person in the ad not get scared by the zombie or the gargoyle?
- Seeing these ads, it comes out that there is a beautiful setting (especially the infamous roadside ad) and relaxing music, but all of a sudden, a jumpscare comes out with an ugly and scary design, which is really fake.
- Speaking of Jumpscares, the idea of making an ad for a cafe with relaxing music and then you get a jumpscare with a very loud scream, it is absolutely terrible, since it may that people and viewers can give a heart attack if you are sensitive.
- Unfortunately, they made a radio version, it's just that the screaming has NOT gotten any better, which is pretty lazy and mediocre.
- In ALL the commercials, The jumpscares (Zombie and gargoyle only) are really repetitive and creepy.
- No production value.
- Not only is it scary, but it's also incredibly ugly and grotesque, and also nightmare fuel.
- Wasted potential: As I said before, making commercials for a coffee can and relaxing music with a jumpscare was awesome but unfortunately it didn't really work, which left many people and viewers traumatized and scared.
- Speaking of trauma, while these commercials were incredibly scary and misleading environment, these commercials made coffee cans (including the company) they were a commercial success in Germany.
- The K-Fee Lite ads are not so bad, they already show a guy (in the road version), a big Teddy Bear (in the beach version) and finally, something that I don't know what it is (in the Golf version, Fortunately, the ears can be shown below), which makes fun of the Jumpscares and is 3 beautiful and fun ads, and they are the only 3 ads.
- The voice of the narrator who interpret the coffee can after the jumpscare ends is impressive.
- There is a version of the infamous highway ad where it at least shows you warning before you see it, See yourself (Don't see the ad, just see the warning).